A team sovereign, a platform universal
Behind FALCON: a team of French SEO experts & web developers with over over 15 years of expertise since 2009. One mission: give French-speaking SMBs (France, Switzerland, Belgium, Luxembourg, Canada…) the same SEO + GEO weapons as major US companies — in French, with Mistral included.
✅ Multi-CMS (WordPress, Wix, Shopify, HTML…) · ✅ Multi-country (FR, CH, BE, LU…) · ✅ GDPR native · ✅ Mistral included
3 angles that no one else doesn't cover
We analyzed the 6 main competing tools on the market (Otterly, Profound, AthenaHQ, Peec.ai, Rankability, Surfer SEO). None does what FALCON does. Here's why.
Unified SEO + GEO, with execution
Otterly, Profound, and Peec.ai only monitor your AI citations. They tell you "you appear on ChatGPT for this prompt," and that's it. FALCON goes beyond : we monitor AND we act. On WordPress, our plugin automatically applies corrections (tags, schemas, llms.txt, Q&A structure). On Wix, Shopify, or HTML, we provide ready-to-use files.
Sovereign GEO, with Mistral included
All English-speaking tools ignore Mistral AI, the French generative engine (Le Chat). For a French-speaking business, appearing in Mistral responses becomes as strategic as appearing in ChatGPT. FALCON is the only tool that includes Mistral natively in its scans, alongside ChatGPT, Claude, Gemini, and Perplexity. European hosting, French interface, French-speaking support.
Universal, not "yet another dashboard"
FALCON works on all types of websites : WordPress, Wix, Shopify, Webflow, PrestaShop, static HTML sites, custom applications… On WordPress, our native plugin (2-minute installation) applies corrections in real-time. On other CMS, you download the generated SEO + GEO files (llms.txt, ai.txt, schemas, sitemap) and upload them. No vendor lock-in.
Compatible with all websites
Whatever your CMS or technical stack, FALCON adapts. WordPress is the fastest (native plugin), the others equally powerful via file download.
WordPress
Recommended
Native plugin · auto corrections in 2 min · zero copy-paste
Wix
Compatible
GEO file download · upload via Wix editor
Shopify
Compatible
Optimized product schemas + e-commerce llms.txt
Static HTML
Compatible
Ready-to-upload files via FTP · no dependencies
Webflow, Squarespace, PrestaShop…
Compatible
Audit + downloadable SEO/GEO files for any CMS
Custom sites
Compatible
REST API available to integrate FALCON into your stack
In summary: FALCON works everywhere. WordPress remains the fastest path thanks to the native plugin that automates corrections. For all other CMS, the generated files (llms.txt, ai.txt, schemas, robots.txt, sitemap) install in minutes.
A platform multi-country designed for the French-speaking world
FALCON enables you to rank your site in different countries with precise geographic targeting. Configure the target country per site, region-specific search engines, and localized keywords.
France
Google.fr, Bing, Qwant, Ecosia, Mistral
Belgium
Google.be, Bing, Ecosia, DuckDuckGo
Switzerland
Google.ch, Bing, Ecosia
Luxembourg
Google.lu, Bing
Canada (Quebec)
Google.ca, Bing, DuckDuckGo
Other countries
Custom targeting per site
Each site can have its own target country, language (fr, en, de, it, es, pt, nl), and geographic scope (entire country, region, city with radius). The 5 monitored AIs (ChatGPT, Claude, Gemini, Perplexity, Mistral) are queried in the target country's language to measure your true local visibility.
From 2009 to the tool #1 for SEO + GEO in French-speaking markets
Our team doesn't come from Silicon Valley. It was born in the field, working with French-speaking SMEs, well before the explosion of generative AI.
The early years in the SEO field
The FALCON team begins SEO support for French-speaking SMEs. At the time, Google dominates without competition. Available tools are either American and expensive (SEMrush, Ahrefs at over $120/month), or outdated on the French side (Ranxplorer, Yooda). French SMEs don't have the means — and nothing is properly translated for their local reality.
Consolidation & development of technical building blocks
In-house development of automated SEO building blocks (multi-engine submission, automatic schemas, position monitoring). The team realizes that the French-speaking market deserves its own tool — simple, effective, non-Anglo-Saxon.
The explosion of generative AI changes everything
ChatGPT, Claude, Perplexity, Mistral begin capturing 15 to 20% of searches. A new concept emerges: GEO (Generative Engine Optimization), officially recognized by francenum.gouv.fr. American tools position themselves (Otterly, Profound, AthenaHQ) — but they completely ignore Mistral and the French-speaking market. The gap is glaring.
Birth of FALCON — unified SEO + GEO
The team designs and develops the first version of FALCON. The founding idea: a single tool, compatible with all CMS, that handles classic SEO + GEO with Mistral included, and automatically fixes issues instead of just monitoring. The first French-speaking clients validate within weeks.
FALCON SEO SAS — Complete SaaS Platform
FALCON now covers 10 SEO engines + 5 AI (ChatGPT, Claude, Gemini, Perplexity, Mistral), integrates JARVIS (autonomous AI agent), FALCON LAB (programmatic SEO), native WordPress plugin, free 30-second audit, and support for France, Switzerland, Belgium, Luxembourg, Canada and other French-speaking countries. Hosted in Europe, starting at €49/month.
The #1 SEO + GEO tool for French-speaking SMEs
Our 2026-2027 goal: equip 1000 French-speaking companies with FALCON. So that every French, Swiss, Belgian, Quebec SME... has the same weapons as a large American company to be visible on Google AND on AI — without paying more than €500/month and without having to speak English.
The team FALCON
A French-speaking team of SEO experts, full-stack developers and AI specialists. Combined experience: over 15 years in the field since 2009.
Development Team
SaaS platform, WordPress plugin, API. Full-stack developers & Agentic AI.
SEO & GEO Team
Classic SEO + GEO strategy. AI monitoring, schemas, llms.txt, keyword intelligence.
AI / JARVIS Team
Autonomous AI agents, multi-LLM integrations (Claude, ChatGPT, Mistral, Gemini).
Support & Customer Team
French-speaking support (FR, CH, BE). Onboarding, training, premium support.
« We don't want to be the next Silicon Valley unicorn. We want to be the SEO + GEO tool practical, affordable and sovereign that every French-speaking entrepreneur can install on a Monday morning and see their first results by Wednesday. »
— The FALCON Référencement team
Try FALCON in 30 seconds — for free
100% free SEO + GEO audit, no registration, no credit card. Instantly discover if your site is cited by ChatGPT, Claude, Mistral, Gemini and Perplexity — regardless of your CMS.